Strategic Communications: Public Relations, Analyst Relations, and Social Media
Reach target audiences with impactful messages delivered through a strategic communications program
As a business leader, you need to make sure you control the conversations about your firm and manage your reputation in the marketplace since public perception can greatly influence your success. If you’re not proactively defining the narrative around who you are or what you do, you risk being defined by others who might not have your best interests at heart.
At Outside Labs, we know how important strategic communication is to the success of your business. That’s why we work closely with fast-growing companies to craft a narrative that elevates them above the competition and resonates with key audiences, including investors, customers, partners, analysts, and potential employees.
Whether you’re coming out of stealth, seeking your next round of funding, growing your customer base, positioning for acquisition or IPO, entering new markets or building for the future, Outside Labs is the strategic partner for you.
Our team has decades of experience working in and with Silicon Valley companies in all phases of growth from stealth to IPO – and everything in between. We keep our finger on the pulse of the evolving media and influencer landscape and leverage our extensive press and analyst relationships to develop impactful programs tailored to meet the needs of your business.
Who it’s for:
This service is designed for early-stage and high-growth B2B technology companies that are entering a new market, repositioning themselves in a market, and/or preparing for their next growth stage.
We help define your narrative and create a customized program for public relations, analyst relations and social media to support your key business objectives, such as securing funding, driving customer adoption, entering new markets, or positioning for an acquisition or IPO.
How you’ll benefit:
With the right narrative and program in place, we make sure your story is told through news media, the analyst community, and social media channels with a consistent voice.